May 31, 2022
For more than 25 years, FOODMatch and Divina have defined and shaped the olive category in the United States as the premier producer and importer of Mediterranean specialty ingredients. FOODMatch officially established National Olive Day in the United States seven years ago on June 1st (to coincide with the new crop arrival of Kalamata olives) as a way to honor and celebrate one of the oldest and most diverse foods in the world. Each year the company has marked this commemorative day in a fun and exciting way. And this year is no different. To celebrate National Olive Day this year on June 1st, FOODMatch is launching a new collection of Divina pre-pack deli cups. “We are reinventing our Divina deli cup program to more closely replicate our iconic olive bar experience in a pre-pack, grab-and-go format,” said Brandon Gross, VP of Marketing for FOODMatch. “Retailers and consumers alike will now have the best of both worlds – whether they prefer pre-pack and pack-out cups, the self-serve olive bar, or our popular sealed pouches and jars.